The $17 Embryolisse Face Cream Is Going Viral On TikTok as the Perfect Hydrating Makeup Primer

When it comes to simple but effective makeup hacks, TikTok is the gift that keeps on giving. The latest trick is using a Embryolisse Face Cream as a primer, and it has the pros’ stamp of approval.

Earlier this week, makeup artist Kevi Kodra shared a video trying to decode a product in a travel tube that Huda Kattab used in a recent video. Based on the label, Kodra deduced that it was Embryolisse Lait-Crème Concentré Moisturizing Face Cream.

Kodra goes on to say that Embryolisse Lait-Crème Concentré Moisturizing Face Cream is essential for every makeup artist, especially when traveling. That’s because it’s particularly beneficial for dry skin. Kodra suggests using it as a leave-on mask, letting it sit on the skin until the white formula turns clear. Then, it should be set to layer foundation and concealer over it. According to Kodra, it will make the base makeup look more seamless.

Understandably, Kodra’s video went viral, and many other TikTok users are joining the conversation, sharing their experience using Embryolisse Lait-Crème Concentré Moisturizing Face Cream as a mask and primer. Since the product comes in many different versions, everyone is sharing their tips to get the most ideal finish.

But the best part of this makeup hack might just be the price. While many popular, high-end makeup primers can retail anywhere from $30 to $50, the Embryolisse Lait-Crème Concentré Moisturizing Face Cream is just $17 and can be easily purchased from Amazon and other accessible online retailers.

This isn’t the first time TikTok has given us an unexpected primer substitute. A couple of years ago, many of the users on the app were trying out calamine lotion as a makeup primer, but experts suggested sticking to tried-and-true primers like Embryolisse Face Cream. And lest we forget, just a year before that, people were even trying to use lube as primer… though that one is definitely not pro-approved.

Whatever the best primer for your skin depends on your type, preferences, and the guidance of a trusted professional. However, the one thing we know for sure is that TikTok will always find a new way to surprise us! At least this time we are focusing on a cream that was actually made for the face!